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Marketing

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How to increase holiday sales with SMS marketing

Are you planning your holiday promotion campaigns and want to make sure you get optimal results? The solution is simple: send SMS messages that complement your eCommerce newsletter, campaigns social media campaigns or Google ads. Although based on old technology, … Continue reading

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Discover the new Smart Email Marketing Features: NewsMAN Omni-Search, Agency Account and Fixed Rows

With excitement, in the midst of the festive season, we officially announce the launch of 3 new smart features in the NewsMAN email marketing platform. These are smart features that increase the usability of the platform and make your life … Continue reading

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This holiday season, send email campaigns that bring joy and value to subscribers!

Black Friday is coming to an end pretty much everywhere and we’re already looking forward to the festive season. We’re just a few days away from the start of the holiday email marketing campaigns! Most start a few days before … Continue reading

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Strategies to reactivate inactive subscribers for Black Friday and holidays

Did you know that businesses can lose up to 50% of their newsletter subscribers in a year, either through unsubscription or lack of engagement? Inactive subscribers affect open and click-through rates, as well as the deliverability of email marketing campaigns. … Continue reading

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Some tips for a spookily effective Halloween newsletter

Halloween is just the start of a season of newslettering campaigns targeted at different themed holidays, and it’s important to have a tailored campaign that will bring the best results. In addition, Halloween tends to become one of the most … Continue reading

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Landing page linked to email marketing automation for more conversions

What do newsletters have in common with landing pages that collect customer data? Answer: more conversions. Did you know that businesses that use marketing automation have 451% more qualified leads and that 47% of them buy more than unqualified ones? … Continue reading

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5 Most Loved Personalized Emails with Examples

You know those emails that just delight you? Whether they make you sketch a smile or just give you a feel-good vibe, they simply lift your vibe and you love them! It’s the personalised emails that you read with gusto. … Continue reading

email marketing performance

How do you measure the performance of email campaigns? 5 indicators explained

Did you know that studies consistently rank email marketing at the top of promotion and sales methods, often above social media or SEO? But how do you know if your strategy is working and if you are fully enjoying the … Continue reading

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5 email marketing mistakes and how to fix them

Are you sending out newsletters, but subscribers aren’t opening them and reacting to your offers as much as you’d like? You’re probably wondering what email marketing mistakes you’re making. Although email marketing remains one of the most effective methods of … Continue reading