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email marketing communication conversion channel

Email Marketing – Why it’s been the most beloved communication and conversion channel for over 20 years

From clients, to marketers and businesses, we all love it. Email is simple, fast, personal, and has a low cost. What better time to highlight why email marketing continues to be the most beloved channel for communication, promotion and conversion … Continue reading

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Explore the Benefits of Artificial Intelligence in Email Marketing. 10 ways you can use ChatGPT

In the current competitive digital landscape, Artificial Intelligence (AI) is revolutionizing the way businesses approach email marketing. One of the most powerful AI tools available right now is ChatGPT. The release of version 3.5 in November 2022 directly propelled it … Continue reading

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How to Create Engaging Valentine’s Day Newsletters in the Month of Love?

❤️ Love is in the air! It’s the month of love and there’s excitement everywhere. Everyone is out and shopping! Have you finished your Valentine’s Day newsletter campaigns? If not, here are some best practices and examples to create engaging … Continue reading

Best email marketing practices according ChatGTP

How to send an effective email marketing campaign, according to ChatGPT AI

What does AI think of email marketing campaigns? And what would ChatGPT advise us to do to create an effective newsletter? We decided to have a conversation on this topic with ChatGPT, the chatbot launched by OpenAI at the end … Continue reading

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How to increase holiday sales with SMS marketing

Are you planning your holiday promotion campaigns and want to make sure you get optimal results? The solution is simple: send SMS messages that complement your eCommerce newsletter, campaigns social media campaigns or Google ads. Although based on old technology, … Continue reading

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Discover the new Smart Email Marketing Features: NewsMAN Omni-Search, Agency Account and Fixed Rows

With excitement, in the midst of the festive season, we officially announce the launch of 3 new smart features in the NewsMAN email marketing platform. These are smart features that increase the usability of the platform and make your life … Continue reading

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This holiday season, send email campaigns that bring joy and value to subscribers!

Black Friday is coming to an end pretty much everywhere and we’re already looking forward to the festive season. We’re just a few days away from the start of the holiday email marketing campaigns! Most start a few days before … Continue reading

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Strategies to reactivate inactive subscribers for Black Friday and holidays

Did you know that businesses can lose up to 50% of their newsletter subscribers in a year, either through unsubscription or lack of engagement? Inactive subscribers affect open and click-through rates, as well as the deliverability of email marketing campaigns. … Continue reading

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Black Friday 2022: how to combine newsletter and SMS campaign for a successful promotion

Black Friday 2022 is fast approaching. Before you plan to promote your offers, bear in mind that caution has replaced impulsiveness in consumer behaviour. Fortunately, you have plenty of time to prepare an SMS and email marketing campaign that will … Continue reading