Easter is the perfect time to send email campaigns to connect with your customers and entice them with relevant offers. In this article, we want to help you not only communicate more effectively, but also get more sales by using … Continue reading →

Spring is in the air, and it’s time to bring some creativity to your newsletter! While it’s easy to get caught up in the traditional Spring Festival and International Women’s Day celebrations, there are many other events to choose from. … Continue reading →

From clients, to marketers and businesses, we all love it. Email is simple, fast, personal, and has a low cost. What better time to highlight why email marketing continues to be the most beloved channel for communication, promotion and conversion … Continue reading →

In the current competitive digital landscape, Artificial Intelligence (AI) is revolutionizing the way businesses approach email marketing. One of the most powerful AI tools available right now is ChatGPT. The release of version 3.5 in November 2022 directly propelled it … Continue reading →

What does AI think of email marketing campaigns? And what would ChatGPT advise us to do to create an effective newsletter? We decided to have a conversation on this topic with ChatGPT, the chatbot launched by OpenAI at the end … Continue reading →

Black Friday 2022 is fast approaching. Before you plan to promote your offers, bear in mind that caution has replaced impulsiveness in consumer behaviour. Fortunately, you have plenty of time to prepare an SMS and email marketing campaign that will … Continue reading →

What do newsletters have in common with landing pages that collect customer data? Answer: more conversions. Did you know that businesses that use marketing automation have 451% more qualified leads and that 47% of them buy more than unqualified ones? … Continue reading →

Did you know that studies consistently rank email marketing at the top of promotion and sales methods, often above social media or SEO? But how do you know if your strategy is working and if you are fully enjoying the … Continue reading →

Are you sending out newsletters, but subscribers aren’t opening them and reacting to your offers as much as you’d like? You’re probably wondering what email marketing mistakes you’re making. Although email marketing remains one of the most effective methods of … Continue reading →