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Tag Archives: open rate

email marketing performance

How do you measure the performance of email campaigns? 5 indicators explained

Did you know that studies consistently rank email marketing at the top of promotion and sales methods, often above social media or SEO? But how do you know if your strategy is working and if you are fully enjoying the … Continue reading

5-email-marketing-mistakes

5 email marketing mistakes and how to fix them

Are you sending out newsletters, but subscribers aren’t opening them and reacting to your offers as much as you’d like? You’re probably wondering what email marketing mistakes you’re making. Although email marketing remains one of the most effective methods of … Continue reading

email-campaigns-frequency

How often is it ok to send email campaigns for your online store?

As a newsletter sending provider, we get a lot of email marketing questions. But if there’s one question that comes up more often, it’s about the optimal frequency of sending email campaigns to subscribers. It’s only natural to be concerned … Continue reading